The Montgomery County Bar Association (MCBA) honored Beasley Allen Law Firm founder Jere L. Beasley with its 2020 Service & Achievement Award during its annual meeting this week. The award was created to recognize Montgomery lawyers who have distinguished themselves through their exemplary service to the local community and bar. The honor is presented to a lawyer who demonstrates the highest standard of professionalism and is respected for outstanding legal ability.
“Without a doubt, Mr. Beasley is the best trial lawyer in the entire country but, more importantly, he is a leading advocate for those who have been wronged,” said Larry Golston, a lawyer in the firm’s Consumer Fraud Section and the new president of the Montgomery County Bar Association, installed during the same meeting when Beasley was honored. “This award is definitely well-deserved. He is not only a great litigator, he is a great leader and mentor as well.”
In 1970, Beasley was the youngest (at the time) Lieutenant Governor for the State of Alabama. He served, temporarily, as Governor for 32 days following Gov. George Wallace’s assassination attempt in the summer of 1972. After losing his own bid for Governor in 1978, Beasley returned to the practice of law. Advice from the esteemed civil rights leader and federal judge Frank M. Johnson “to represent folks who need help,” prompted Beasley to open what is now the Beasley Allen Law Firm. The firm that began with one lawyer now has offices in Atlanta and Montgomery employing more than 80 lawyers and over 200 support staff and remains committed to its mission of “helping those who need it most.” It is recognized as one of the largest and most successful Plaintiffs law firms in the country, with verdicts and settlements in excess of $26 billion. Many of Beasley’s courtroom victories include landmark cases that have made a positive impact upon our society.
Cases Beasley has handled have prompted a major automobile manufacturer to recall its unsafe vehicles, while another made a major tractor manufacturer put rollover protection on all of its tractors. He has tried more than 30 cases that have resulted in verdicts greater than $1 million, including 15 verdicts that exceeded $10 million.
An award-winning attorney, Beasley is included in the Lawdragon Hall of Fame and was honored with the Southern Trial Lawyers Association’s “War Horse” Award, recognizing him as one of the nation’s most outstanding trial lawyers. The firm is one of the country’s leading firms involved in civil litigation on behalf of claimants, having represented hundreds of thousands of people. It was one of only 12 in the nation named by Law360 to its Most Feared Plaintiffs Firms list in 2015, and was included on the National Law Journal Midsize Law Firm Hot List and the NLJ Elite Trial Lawyers List in 2014. Three of the firm’s 2016 verdicts involving talcum powder ovarian cancer litigation were included in the National Law Journal Top 100 Verdicts.
Equally committed to positively impacting his local community, Beasley is an active member of St. James United Methodist Church, where he has served as a member of the Staff Parish Relations Committee (SPRC). He is also actively involved in many civic endeavors, such as the American Cancer Society, American Heart Association, Lions Club and the Fellowship of Christian Athletes and serves on the Board of Directors for the Alabama Shakespeare Festival. In 2006, Jere was named “Citizen of the Year” by the March of Dimes. He has been personally involved with the agency since the early 1980s. In January 2010, he was selected as the recipient of the Montgomery Sunrise Rotary Club’s Commitment to Service Award, recognizing his dedication to helping others and improving the community and the River Region. He was selected as the inaugural recipient of the “Charles Jinright Community Service Award” by the Montgomery Capital Rotary Club in May 2018.
Beasley is a graduate of Auburn University and the University of Alabama School of Law. He and his wife, the former Sara Baker, have three children – son Jere Jr. and daughters Julia Anne Beasley and Bee McCollum – and six grandchildren – all girls! For fun, Beasley is an avid follower of Auburn University sports and Boston Red Sox baseball.